Scaucas(西克考斯)户外运动用品品牌简介

点击数:1969 作者:夜宴 发布时间:2007-07-18 10:06

Scaucas源于美国,中文音译“西克考斯”,由世界著名跨国公司驻美职业经理人于上世纪90年代创建,它是一个主要面向城市白领阶层的中高档户外运动用品品牌。其产品设计灵感来源于户外,它把户外休闲与体育运动有机结合起来,集实用和美观于一身,是当代浪漫主义反传统设计师设计的具有鲜明时代特点的户外用品。该品牌投入市场后,因其商标谐音和中文的“吉祥”有些相似,所以也有人把它当作吉祥的象征,产品颇受拥有社会地位、财富和朝气的上层人士欢迎,让人们“纵情户外,享受美好生活!”。

 

A brief introduction of Scaucas brand

 

The origin of Scaucas is from America.  As a brand, it was established by global manager of well-known multinational company in the 1990sand mainly targeting middle and high layer “white-collar” customers who love wild nature.  The design inspiration of its products is from outdoors, that integrates outdoors with sports harmoniously, and designed by anti-traditional designers of contemporary romanticism.  After the brand was put into the market, because its partial tone is the same with Chinese “Jixiang”, it is treated as a symbol of good luck by some customers, and highly welcomed by wealthy upper class individuals.  The brand lets people “Enjoy outdoors freely for better life!”

 

附件:友村户外休闲用品网简介

 

友村网创建于2006年,属北京友村网络科技有限公司,它是中国第一家独立的专供合法商家推广、销售户外用品的DIY商城

 

批发商免费注册后,就可以自己向该网“供应信息”和“求购信息”中发布相关的户外用品资料;零售商免费注册并获准后,就可以自己向友村网首页发布户外用品零售信息。